{"id":3433,"date":"2020-05-12T10:57:34","date_gmt":"2020-05-12T15:57:34","guid":{"rendered":"http:\/\/activeprospect.com\/?p=3433"},"modified":"2020-05-12T16:29:59","modified_gmt":"2020-05-12T21:29:59","slug":"leadconduit-now-offers-real-time-ping-post-bidding","status":"publish","type":"post","link":"https:\/\/activeprospect.com\/blog\/leadconduit-now-offers-real-time-ping-post-bidding\/","title":{"rendered":"LeadConduit Now Offers Real-time Ping Post Bidding"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3435\" src=\"http:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/PingPost-hero-01.png\" alt=\"\" width=\"800\" height=\"350\" srcset=\"https:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/PingPost-hero-01.png 800w, https:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/PingPost-hero-01-300x131.png 300w, https:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/PingPost-hero-01-768x336.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re proud to announce that LeadConduit now offers <\/span><a href=\"https:\/\/activeprospect.com\/products\/leadconduit\/real-time-bidding\/\"><span style=\"font-weight: 400;\">real-time ping post bidding<\/span><\/a><span style=\"font-weight: 400;\">!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ping post is a common process used to buy and sell leads in a variety of industries. In the ping post model, lead sellers send lead data to numerous lead buyers. The buyers then respond with a bid, and the seller sends the lead to the highest bidder.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Real-time bidding lets LeadConduit users engage in auction-based lead purchasing directly within the LeadConduit platform. This method of lead buying helps you maximize ROI by getting the leads you want &#8211; at the price you want.<\/span><\/p>\n<div class=\"fl-module fl-module-heading fl-node-5e98763b99e96\" data-node=\"5e98763b99e96\">\n<div class=\"fl-module-content fl-node-content\">\n<h1 class=\"fl-heading\"><span class=\"fl-heading-text\">How it works<\/span><\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-3434 alignright\" style=\"font-size: 1.125rem;\" src=\"http:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/Real-timebidding-3-1.png\" alt=\"\" width=\"370\" height=\"235\" srcset=\"https:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/Real-timebidding-3-1.png 451w, https:\/\/activeprospect.com\/wp-content\/uploads\/2020\/05\/Real-timebidding-3-1-300x190.png 300w\" sizes=\"auto, (max-width: 370px) 100vw, 370px\" \/><\/p>\n<\/div>\n<\/div>\n<div class=\"fl-module fl-module-rich-text fl-node-5e98763b99e97 ap-content__row--paragraph\" data-node=\"5e98763b99e97\">\n<ol>\n<li>Buyer configures bidding logic based on any and all pieces of data submitted with a lead.<\/li>\n<li>Seller submits data to the buyer\u2019s flow.<\/li>\n<li>Buyer returns a bid price if (and only if) they\u2019re interested in purchasing the lead.<\/li>\n<li>Seller likes the bid, then they submit the lead to the LeadConduit flow for purchase.\n<ol>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p>LeadConduit makes it easy to configure and automate bidding, onboard lead sellers, and analyze the metrics that matter.<\/p>\n<h2>What you get with Real-time Bidding:<\/h2>\n<ul>\n<li><strong>Complex Bidding Rules<\/strong> &#8211; LeadConduit allows users to easily configure detailed logic to automate your bidding process to ensure that you\u2019re paying the right price for the right lead.<\/li>\n<li><strong>Real-time Ping Response<\/strong> &#8211; LeadConduit posts a real-time bid response to lead sellers, automating the bid process and capturing the lead if the seller chooses to post it to the buyer&#8217;s account.<\/li>\n<li><strong>Onboarding &amp; Implementation<\/strong> &#8211; For every lead seller you add to a flow, LeadConduit automatically provides ping instructions within that source\u2019s Submission Docs. This provides you with an easy and scalable way to communicate technical details to your partners.<\/li>\n<li><strong>Reporting<\/strong> &#8211; Quickly evaluate performance with LeadConduit\u2019s new bid reports. Understand your bidding funnel and track important metrics over a customizable time frame by source or flow.<\/li>\n<\/ul>\n<p>If you an a current ActiveProspect customer and would like to learn more about leveraging this new service please contact your Customer Success Manager, or <a href=\"https:\/\/activeprospect.com\/talk-to-support\/\">contact support<\/a>. If you are interested in using LeadConduit, check out our <a href=\"https:\/\/activeprospect.com\/products\/leadconduit\/\">LeadConduit page<\/a>, give us a call at 1-888-624-4159 or fill out this form and we\u2019ll get back to you shortly.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re proud to announce that LeadConduit now offers real-time ping post bidding! Ping post is a common process used to buy and sell leads in a variety of industries. In the ping post model, lead&hellip;<\/p>\n","protected":false},"author":6,"featured_media":3436,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[62,239,240],"ap-post-type":[],"ap-post-industry":[],"ap-post-product":[],"ap-post-topic":[],"class_list":["post-3433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-leadconduit","tag-ping-post","tag-real-time-bidding"],"acf":[],"_links":{"self":[{"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/posts\/3433","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/comments?post=3433"}],"version-history":[{"count":0,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/posts\/3433\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/media\/3436"}],"wp:attachment":[{"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/media?parent=3433"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/categories?post=3433"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/tags?post=3433"},{"taxonomy":"ap-post-type","embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/ap-post-type?post=3433"},{"taxonomy":"ap-post-industry","embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/ap-post-industry?post=3433"},{"taxonomy":"ap-post-product","embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/ap-post-product?post=3433"},{"taxonomy":"ap-post-topic","embeddable":true,"href":"https:\/\/activeprospect.com\/wp-json\/wp\/v2\/ap-post-topic?post=3433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}